Real Estate On Tap by Jason A. Kapit, Esq. » BE PROACTIVE With Your Health!

BE PROACTIVE With Your Health!

March 26th, 2010 by Jason A. Kapit, Esq.
Categories: Noteworthy Causes

So Many Great Causes – Let’s Get In Front Of The Problem

Mindy Kapit (my wife) has been a health and fitness buff forever!

She is a gym rat who usually can be seen at Billy Beck III Fitness on a daily basis. She has trained with legendary Michelle Diaz forever and ultimately has surrounded herself with positive, healthy people who genuinely care about others and the quality AND health of their lives.

Fast Forward To 2010

As a South Florida real estate agent, it’s not a secret that the housing economy has been tough. Over the past few years, earning power (within the industry and externally) and the ability to manage and maintain the lifestyle we’ve grown accustom to is proving more difficult.

Lifestyle, Passion and Going Back To Work UNITE!

For a while now, Mindy and I had talked about the idea of her going back to work. We have a lot of plans for our future and since we really like nice things and would rather not give them up, we started brainstorming about what she might love to do. At first, she doubted herself, wondering if there was a place in the workforce for a 40-year old, mother of 2, who had stopped lawyering over a decade ago.

Law Was Out, HEALTH Was In!

Mindy was resistant, not because she did not want to work but because she was, quite honestly, not so confident in her ability to re-invent herself in the workforce. These are not the best of times to be pushing a resume onto the desks of people when your last paid job was in the 90s. But being an Ivy League undergrad and a UM law graduate, I reminded her that she had a lot to offer and not to sell herself short. The question was, how best could she make a comeback into the business world? It had to be something that was worth her time, meaningful and ultimately of real value to society.

The Advent of iCookClean.com

Anyone that knows Mindy knows that her soul is “in the kitchen.” Trust me, anyone that knows me, knows full well that I am not a frivolous spender of money so for me to spend literally “a small fortune” designing a kitchen for my previous Weston home speak volumes of what cooking and good food mean to this family. The kitchen is the “heart of our home” and it showed!

But beyond the idea of having a nice kitchen was the ability to prepare wonderful food. And that idea has transitioned into cooking the cleanest, freshest food available. The idea of going to the gym for hours on end, constantly challenging our bodies to achieve greater peaks of physical conditioning was NOT going to be for nothing. Those “in the know” understand that IT’S ALL ABOUT THE FOOD!

Food Is Killing Us, Literally

People just are not getting how problematic the eating epidemic has become. Prime-time television has brought the problem to the forefront and rather than just acknowledge the problem, Mindy has chosen to do something about it. She thought about preparing “clean meals” for clients who had no time to cook but understood the value of eating well. But the idea lost some of its vigor because although she would be aiding the problem by creating healthy dishes, the recipients would only know that they needed Mindy to cook their meals.

One day, when talking with my sister-in-law Aly, a new plan was hatched and it was a good one. My sister-in-law has two young kids, a pantry full of junk (fit for the greatest Halloween Grab Bag EVER) and essentially suggested that it would be awesome if Mindy could “show her” how to make health meals. From that conversation, www.iCookClean.com and the title of Clean Cooking Coach (CCC) was born. And thanks to Aly and that brainstorming conversation, iCookClean has been an unbelievable hit from day one – the site, the blog, the clients, the idea – IT’S ALL GOOD!

People Want To Eat Healthy

The truth is, people are frustrated, upset and downright angry about their bodies and their overall health. It’s essentially all food related and it can be righted IF YOU KNOW WHAT TO DO. The truth is people are not sure. Even the FDA, responsible for deciding what is and isn’t fit for human consumption in this country is absolutely “clueless”. Just look at our public school system. The lunch program is a disaster, chock full of the worst processed foods. It is literally killing our kids and has begun to garner attention of health renegades and now the media. Anonymous teachers have begun blogging about the problem and I think you will be shocked at what they are saying. The idea that nothing is cooked, that it is now pre-packaged, pre-cooked, delivered, only to be re-heated is an alarming fact that your kids should NOT be subjected to.

Biased But For Good Reason

Of course I want my wife to do well in her endeavor. It’s her new business and I want her to succeed! But the truth is, MINDY KAPIT is on to something! People are raving because they want to learn how to be healthier and if they learn for themselves, they will feel better, look better and promote the “clean eating” lifestyle to friends and loved ones. The ‘Food Revolution” really has begun. I know Mindy plans to be a big part of it and I am pledging my full support.

To learn more about iCookClean, become a fan at iCookClean.com on Facebook, subscribe to the iCookClean Blog, or simply email Mindy for more information.

This entry was posted on Friday, March 26th, 2010 at 9:31 am and is filed under Noteworthy Causes. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.